Leveraging your friends and family with influencer links.
One of the coolest tools in the platform is our source links...or in this case "influencer" links. We created the ability to create custom links intended to be used for alternative media channels to track digital ads, magazines, build boards, etc...traditional marketing with a static URL. Then we thought of something a little more ingenious and it has been one of the biggest resources for businesses using our platform, especially restaurants.
The way these business are creating it instead of using the link to track a "source" that provide a specific link for each of the friends and family members. In some cases the restaurants will create a link for every employee and give bonuses or days off for the employee with the most leads. They simply promote their unique link on their social media, email or text it to friends. Every link keeps a record of responses and leads that come in, so you can easily tell who your biggest influencer is.
Watch the video below to see how easy it is to create your influencer links and use this strategy today.